3A Hospitality English Program

Hospitality English is a large on-going project designed to train students coming into the hospitality workforce to better understand and serve international guests. The program focuses on Hotel Service, English Service Language, and Cross-Cultural Communication.

I had the idea for this program when I was teaching the START Program from the American Hotel & Lodging Educational Institute (AHLEI). I found the books were great, however the students had issues with some of the concepts. For example, “Greet the guest warmly.” What does this mean? Literally, with a hot water bottle? What body language? Eye contact? What do they say? How close do they stand? I found I continually had to create extra lessons to add to the main curriculum. At one point, I figured I might as well write a book 🙂

The main components of the program are:

  1. Textbook/ workbook
  2. Instructor Guide and Documents (Guide, PPTs, Quizzes, Extra handouts and worksheets)
  3. Online Videos (24)
  4. Online exercises (108)
  5. Chapter Quizzes (12)
  6. Learning Management System & Reporting
  7. Certification via custom proprietary software. Students would take a written and oral test (evaluated by native speakers.